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Susan Alvarez

Art Director & Designer

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Optimum

Twenty-five tutorials. Two languages. Two months. And subjects like setting up a smart router and creating an Optimum ID. Our challenge was to make every video clear, useful, and a little more fun to watch.

At Fathom, we developed the concept and partnered with Brand New School NYC to bring the English and Spanish tutorials to life. We delivered all 25—and came in under budget.

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