2017 marked Canada Day's 150th celebration and the extremely talented folks at Nordest Studio were asked to co produce the momentus event. A whole lot of work went into this that I didn't touch but I felt honored when the founders called and asked me to jump in on one of the many things they were producing.
We designed these inspiring digital billboards with #Canada150 that featured breathtaking scenes of all things Canada. On event day, July 1st, real-time tweets of people using the hashtag populated the boards, reaching millions of Canadians across the country.
These are just a handful of my faves.